You’ve worked hard to prepare this product, this speech, this offer.

You love the result and you can see how people appreciate it. You can see that it is doing its job.

And yet, you didn’t win.

Someone else did. Someone you didn’t know yet. Someone who doesn’t have your experience nor knowledge. Someone who had a lucky day and a lucky punch.

Winning is beyond your control.

Doing the best work you can is within your control.

And if it doesn’t work out this time, having done the work will always stay with you and is a contribution to your journey. And yet, it doesn’t make it an asset you can count on in the future.